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BI Specialist | Digital Marketing Strategy & Analytics

Evolving Web

Application ends: June 5, 2024
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  • Date posted
    May 6, 2024
  • Location
    Onsite
  • Apply before
    June 5, 2024
  • Career Level
    Mid-Level

Job Description

If you live and breathe analytics, marketing data and technology, we want to talk to you. We are looking for a BI Specialist | Digital Marketing Strategy & Analytics Manager to develop, implement, analyze and optimize our digital presence and our client projects. You have a strong grasp of analytics and the latest marketing tools, including SEO/SEM best practices. You know how to present your recommendations in a simple manner to different audiences. What does a Digital Marketing Manager do? You will have ownership of analyzing the performance of our agency’s digital marketing efforts and provide recommendations. You will also work on client projects. Requirements: – Produce technical and content audits including keyword research and search engines – Analyze digital marketing data, prepare monthly performance reports and present recommendations to the management team – Continuously optimize website content for search engines (SEO) based on recommendations – Recommend and implement digital marketing tools and strategies to increase traffic and conversion rates, set benchmarks – Plan and execute paid advertisement campaigns (SEM) in collaboration with internal and external stakeholders – Advise the client and execute marketing tactics (analysis, audits, benchmarks, analytics, SEO, SEM, etc.) – Research and analyze competitors, identify trends and ideas. What kind of skills set do you need to be successful in your role within Evolving Web? – Degree in marketing or related field – 2-5 years work experience in an analytical digital marketing role with proven success in managing online advertising campaigns – Experience with digital advertising tools and website analysis tools (eg Google Analytics) – Strong knowledge of keyword research and SEO best practices – Knowledge of performance marketing, conversion optimization and online customer acquisition – Experience with presenting complex data in a simple manner – Interest in current and future trends in digital technologies and act proactively – Excellent written and verbal communication skills in English – Commitment to customer service (internal and external) – Efficient in prioritizing with a proven track record of success – Strong project management abilities. Bonus for: – Strong communication skills in French – Experience using WordPress or Drupal – Experience working in an agency. Benefits: What kind of person usually gets along easily with us? – Someone who feels better products come from a collaborative work process – Not afraid to voice your opinion but open to any input – Organized, consistent, and able to work on several projects concurrently – Creative and curious, you’re not afraid of learning new tools or responsibilities – Strong team player, problem-solving and leadership skills. What you get: – Have a competitive salary and a good work life balance, with a focus on both play and work – Work as part of a multi-disciplinary team of designers, developers, and strategists to create modern and human-focused websites / web applications in Drupal, WordPress, and React JS – Receive mentorship on how to grow as a leader, improve your skills, and deliver quality products – Take ownership of the outcomes of the projects you work on and step in to help other projects when needed – Be part of a diverse multilingual team spread across many countries – Receive encouragement and support to optionally write blog posts under your own name and present at conferences – Join a remote-friendly agency that is based out of Old Montréal – Work with dedicated people in a fun and friendly environment – Health Insurance. Evolving Web offers equal employment opportunities to all. The masculine is only used to lighten the text.