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CRM Marketing Executive

Insignis Cash

Application ends: June 2, 2024
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  • Date posted
    May 3, 2024
  • Location
    Onsite
  • Apply before
    June 2, 2024
  • Career Level
    Any

Job Description

We are a fast-growing, FinTech company looking for a talented and enthusiastic individual to join our team. We are expanding, making this a perfect position if you would like to have a significant impact on our company’s growth and develop your role and career as the business evolves. You will join a team where your ideas will be welcomed and valued. We are currently seeking a talented and experienced CRM Marketing Executive to spearhead our digital marketing efforts. This individual will play a pivotal role in driving our email and digital marketing strategies, managing email campaigns and automation, data capture, and ensuring the overall success of our marketing campaigns. Role Responsibilities Utilising HubSpot to segment audiences, create and manage marketing campaigns, and nurture leads through the sales funnel. Developing and implementing A/B testing for email campaigns to optimise engagement and conversion rates. Creating workflow automation within HubSpot to streamline marketing processes and improve efficiency. Monitoring and analysing email campaign performance metrics to identify areas for improvement and refine targeting strategies. Measuring and reporting on the success of email campaigns, using metrics such as open rates, click-through rates, and conversion rates. Keeping up-to-date on CRM and email marketing trends and best practices.