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Go-to-Market Product Manager

Activate Interactive Pte Ltd

Application ends: June 1, 2024
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  • Date posted
    May 2, 2024
  • Location
  • Apply before
    June 1, 2024
  • Career Level

Job Description

Activate Interactive Pte Ltd (“Activate”) is a leading technology consultancy headquartered in Singapore with a presence in Malaysia and Indonesia. Our clients are empowered with quality, cost-effective, and impactful end-to-end application development, like mobile and web applications, and cloud technology that remove technology roadblocks and increase their business efficiency. We believe in positively impacting the lives of people around us and the environment we live in through the use of technology. Hence, we are committed to providing a conducive environment for all employees to realise their full potential, who in turn have the opportunity to continuously drive innovation. We are searching for our next team members to join our growing team. If you love the idea of being part of a growing company with exciting prospects in mobile and web technologies that create positive impact on people’s lives, then we would love to hear from you. Co-Development Business Unit is looking for Go-to-Market Product Manager. Internal Code: A24035. What will you do? Our team aspires to design and develop software applications that help government agencies to better serve the needs of the people. We are looking for an outgoing individual that is able to cultivate relationships with different stakeholders, drive adoption, and is passionate about running marketing campaigns and events. Be part of a web search & AI team, that is data driven, values excellence, and balances efficiency with effectiveness. You will be part of an agile team – our team’s vision is to improve the findability of Government information and services for the general public. Mainly responsible for managing/engaging government agencies, strategizing & planning, driving adoption, executing marketing campaigns & events, and creating reports. Evaluate and pinpoint the sustained competitive advantages of our product offerings amid a swiftly changing marketplace characterized by intense competition, rapid technological advancements, and a dynamic regulatory environment. Work closely with product managers to develop and mold comprehensive go-to-market strategies for products/programs over multiple years, grounded in essential competitive insights and operational metrics. Run events, workshops, webinars and build cases for potential opportunities, and generate insightful recommendations regarding strategic possibilities and operational efficiency. Own the marketing plan to grow the community and develop the business. Build the brand and awareness of the web search & AI team product. Craft Electronic Direct Mailers (EDMs) and develop content for email marketing campaign. Source and develop marketing collaterals (e.g. merchandise, prizes). Liaise with stakeholders to gather feedback for the team. Respond to queries from users and drive conversion. Work closely with Software Developers, User Interface/User Experience Designers, Data Analyst, Business Analyst, Product Manager, and Quality Engineer.