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Regional Sales Account Manager (Drinks)

Master of Malt

Application ends: June 1, 2024
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  • Date posted
    May 2, 2024
  • Location
  • Apply before
    June 1, 2024
  • Career Level

Job Description


We’re Growing our Spirits Sales Team – Wanna Come and Help?

Partner Manager (aka Business Development Manager, Regional Sales / Account Manager), for our North West Region.

About us:

We’re a multi-award-winning drinks and technology start-up on a mission to disrupt the drinks industry.

We’re re-imagining online drinks retail from the ground up, using cutting edge technology and fanatical customer service to build a company we want to be customers of and create unexpected delight as we help people explore, buy and enjoy high end whisky and other spirits.

In everything we do, we are disruptive innovators; it is baked into our DNA to challenge orthodoxy and received wisdom wherever we find it.

The role:

You’ll develop and manage an account base of customers spanning the Independent On-Trade (IFT). Leverage the Master of Malt (MoM) Trade wholesaler supply platform, widen its footprint, and grow the value contributions across these channels within the associated customers.

Your focus will be to drive distribution, visibility and activation of the Maverick Drinks brand portfolio including our key exclusive Distribution Brands, across your customer base; acting as a consultant to the trade, bringing customers on the craft spirits journey.

Primary tasks and responsibilities

  • Using your knowledge of your territory, maintain existing account relations, while creating new business opportunities across your region, and establish a broad and diverse customer base across the On trade, including agreed wholesalers.
  • Identify business building opportunities, understanding Net Revenue and Margin contributions per brand, to grow out suitable investment plans that drive incremental growth.
  • Work collaboratively with the internal stakeholders – Brand and Customer Marketing, Route-to-Market (RTM) colleagues and MoM Trade teams – to assist in building appropriate support plans for the core Maverick lines, driving ROI with long term vision.
  • Use your expertise in the craft spirits category, and your knowledge of the consumer journey, quoting category trends and insights, to facilitate decision making and product ranging, growing out the MoM Trade basket spend, whilst ensuring a greater presence for our own core Maverick brands in trade and wholesalers.
  • Drive distribution, visibility and rate of sale of our core Maverick brands, subsequently leveraging these listings to further establish distribution of the wider brand portfolio.
  • Liaise with the appropriate external RTM Sales Managers to work collaboratively, unearthing new opportunities to support existing distribution, and land new distribution, with a clear and robust ROS plan applied.
  • Partner with our 3rd party brands on activations and brand building, within the relevant area and prestige client / partner base (for example 5 star hotels, high-end cocktail bars and restaurants) and specific wholesalers.

About you:

  • Humanism for the win! You’ll be steeped in Integrity & Respect in how you conduct yourself, influence others and build relationships both inside and outside of Atom.
  • A passion for not only what we do but how we do it – you’ll enjoy taking accountability for your work and be confident in talking about spirits category, trends, innovation and cocktails.
  • Live in Reality. You will possess a strong sense of purpose, be proactive and capable of working autonomously. You’ll also have the ability to think outside the box and be able to challenge the status quo within the channel and be a maverick!
  • Strive for greatness. Innovative and with boundless curiosity, you’ll have a strong drive and determination to deliver against KPIs, accompanied by excellent attention to detail – especially when crunching numbers, showing diligence and applying rigour.


  • Demonstrative experience of quality Account Management within the Spirits industry, including selling-in new products or range extensions.
  • Experience of new business development within the On-Trade and Wholesale and/or Indy Retail sector desirable.
  • Experience and knowledge of the designated region, and the key spirits players within it.
  • Strong working knowledge of UK spirits business – brands, venues, trends, innovation.
  • Strong product knowledge spanning all categories of spirits, preferably along with an understanding of the craft spirits category.
  • Demonstrative skills in commercial investment builds and management, including an understanding of spend vs costs and overall contributions.
  • Strong numeracy, language and negotiation skills.
  • Good IT competency, including Google Suite of apps along with ability to produce engaging presentations.
  • Educated to ‘A’ level standard or equivalent.
  • Wine & Spirit Education Trust (WSET) Qualification at Higher Level would be desirable, as would degree level education.
  • Curation of cocktail lists and skills in trade marketing would be hugely valuable.
  • Experience in working the other side of the bar would be useful, as well as working in an off-trade retail setting, specifically in the spirits category.


We’re all about boundless curiosity, so you’ll discover loads of opportunities to spark your creative flair and work along-side unreal talent who all have the same job description, to ‘Make Atom Successful.’ Trust is at the epicentre of all that we can do, so you’ll work in a transparent and honest environment where we have each other’s backs, and be free of aging corporate policies and rules.

Life here’s about so much more than pay and benefits – you might get a slightly higher salary if you cram onto an expensive, crowded commuter train into the city, but you’ll struggle to find a company with the flex, agility and unique-ness that we have. In short, we’ve got you covered financially but if money is your main driver, we’re not for you.

We hate waste in all of it’s forms and time is no different, so we’re focused on productivity and output rather than when or where you work, or what you wear into the office – you can come in fancy dress for all we care! This means that although we can’t promise anything, flexible working options are built into our DNA.

Along with the stuff you get for turning up to work each day (think private healthcare scheme, unlimited annual leave, pension, cycle-2-work, eye care, enhanced maternity & paternity leave, free food, drinks and parking at the office), you’ll also get a healthy staff discount on our world-class range (just in case that makes a difference).

We don’t sit still, and there’s a lot more to come… Apply now if you want to join us.